more4nature
with Citizen Science
Transformative change in environmental protection, including citizens and communities as key actors in collaborative environmental compliance assurance.
The Challenge
The project addresses mainly two priorities: social inclusion and digital literacy. The main priority is social inclusion, as it is at the heart of the project’s ambition to teach children love, acceptance and empathy and to influence their attitudes towards ‘diversity’. It aims to engage its audience and prompt meaningful conversations on stigma, tolerance and resilience by creating reinterpretations of renowned fairy tales showcased using new technologies (audio tales available via twistedtales.tv website and mobile app, printed books enriched with augmented reality and a physical augmented reality exhibition).
Our Solution
Giving a twist to classic children’s fairy tales and how they are consumed, Tech Tales presents a transmedia universe that fosters empathy, well-being, and creativity in children in a technologically advanced, playful, and gamified way. The project offers empowering reinterpretations of some of the world’s most famous fairy tales and characters, bringing elements of stigma into the narrative and adapting them to modern-day times and themes. It also offers agency to the end subjects by involving them in the co-creation of the products, ensuring that the creative process is inclusive, participatory and resonates with our target audience.
Type of Project
CREA-CULT-2024-COOP-2, PROPOSAL Nº 101173478. Title: TECH(ing) TALES WITH A TWIST for the children of the present. CREA-CULT-2024-COOP-2 supports projects involving organizations in the cultural and creative sectors of all sizes, aiming at strengthening the transnational creation and circulation of European works and artists as well as enhancing the capacity of European cultural and creative sectors to nurture talents, to innovate, to prosper and to generate jobs and growth.
Project Outputs
The project involves a wide range of creative professionals and artists, educators, psychologists and children themselves to produce an Augmented Reality (AR) exhibition, four audio tales, and three eco–friendly printed books enriched with AR technology, A three-day participatory co-creation workshop for children, one-day digital literacy workshops for children and teachers, and an AR Design literacy course as well as public reading events for children and their families.
The Project
TECH TALES retells well-known fairy tales through the prism of different stigmas in the form of a stand-alone audio tale and/or a printed augmented reality book, while the entire body of work is presented in an augmented reality exhibition. TECH TALES aims to communicate to young audiences that nothing can stop them. No matter the obstacle they face— be it a physical disability, racial, social, or gender discrimination, or other forms of external pressures such as bullying—they can confront and overcome these challenges. Topics addressed in this project will include toxic masculinity, acceptance and non-conformity, mental health (specifically Down syndrome), social status and poverty-related stigma, Indigenous rights and migration challenges, climate change and impact of environmental challenges on communities, war, racism and integration challenges (further details in section 2.4. Project design).
The TECH TALES project was born in response to the need to take storytelling developed in the educational and audiovisual context to a new level with novel technology-based tools for audience reach and engagement, a need that emerged during the development of the aforementioned project. So while Twisted Tales developed a prototype practice that has proven its effectiveness among children, families and professionals, TECH TALES represents an innovative and technological twist proven to be necessary for building stronger and longer lasting relationships with various audiences (not just primary users).
TECH TALES aims to communicate to young audiences that nothing can stop them. No matter the obstacle they face— be it a physical disability, racial, social, or gender discrimination, or other forms of external pressures such as bullying—they can confront and overcome these challenges. Topics addressed in this project include toxic masculinity, acceptance and non-conformity, mental health (specifically Down syndrome), social status and poverty-related stigma, indigenous rights and migration challenges, climate change and impact of environmental challenges on communities, war, racism and integration challenges.
The Consortium
The Consortium is built around the following Institutions: INSTITUT ZA TRANSMEDIJSKI DIZAJN (Slovenia), ART REBEL 9 (Slovenia), Nevladino udruzenje FLUX (Montenegro), GRUPA HAJDE DA… (Serbia), VIENNA DESIGN OFFICE (Austria), ART TRANSPARENT (Poland), FAB LAB BARCELONA – IAAC (Spain).
Who is it for?
The main target of the outputs is young audiences (6-14 years old), but involves creative professionals and artists, educators, psychologists, and families.
• Illustration by Dalibor Kazija •